Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Codice

This wine design is a classic piece with a renewed treatment, which captures the meaning of the name. Large embossed drop cap letters build the delicate and sensory label surface, almost sculpted on paper. The graphic universe of the codex books is very rich in elements and allowed to build the different pieces of the bottle, from the capsule to the outer packaging. For the latter, a great illustration describes the vintage and the elements of the family heraldic shield, in a classic and colorful narrative, covering the piece that is gradually discovered by the user.

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Hailuo

Mi Quad Driver In-Ear Headphone adopts the advanced technology of hybrid quad drivers, 2 dynamic drivers, and 2 balanced armatures. Instead of showing the product image, this packaging design embeds the product into a nautilus shell to highlight the prominent sound effect of the product. Therefore, the whole image embossed on the surface to make the real feeling of the nautilus. Meanwhile, the silver paper with black ink gives the packaging a low sparkle to indicate high technology feelings. Due to the number of accessories and wires, the draw-out box structurally contains two layers.

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Sister's

This Packaging is designed for the Sisters Ice Cream Company. The design team has tried to use three ladies, who are reminiscent of the manufacturers of this product, in the form of happy colors that come from the taste of each ice cream. In each flavor of the design, the shape pf the ice cream is used as the character's hair, which presents an interesting and new image of ice cream packaging. This design, in its new form, has attracted a lot of attention amongst its competitors and has had high sales. The design tries to create original and creative packaging.

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Yashinomi Premium Power

Yashinomi Premium Power comes in a set of a replaceable refill bag and its stand. Unlike other detergent refills, this bag-replacement design does not require users to pour liquid to the bottle, which provides the merit of easy and time-saving, preventing messing with spilt liquid, no-need of washing and drying bottle before refilling, no wasting of residual liquid in a refill bag. Also, its simple and clean tone of the product's graphics will perfectly matches kitchen interiors.

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The Moment

The Moment Calendar was inspired by the ancient wisdom of Chinese Solar Terms and Ecclesiastes in Bible, which aim to express the reflection of impetuous society and remind people to know the season and to enjoy the moment. Therefore, there is a new design expression to present the past, now and future. Month is printed in the center of the page while date is shown on a gradient arc. Dates and arcs rotate clockwise around the center and fade away due to the translucent paper, which poetically draws a picture: the eternity of time is a series of the present moments. So, let’s enjoy The Moment.

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Nudus

The packaging for start-up company shows off these healthy fruit and vegetable chips bare-naked goodness philosophy and playful humor. Their point of difference is that they are made from fruit and vegetable slices, air-dried, with nothing added whatsoever – hence the 'bare-naked' concept. Although black is a bold and unconventional choice for the healthy snack market, the agency chose this to show the product's vibrancy and give it extra shelf shout. The photography captures the product before and after air-drying illustrating the fruit is as good as nature intended.

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