Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.
The agency was commissioned to create branding and packaging for a unique supplement range. The collagen and probiotic supplement sachets are formulated to make fine adjustments to bodies according to age, gender and other important factors. Color is the lead player of this project. It needed to feel bold and energetic for its gym going target. Gender symbols were used to shout out to the gender-specific formulas, another difference for this brand.
Continue readingMamba Chiliast (MC) is a basketball community for Kobe Bryant's fans who believe in the Mamba Mentality. It organizes fans through basketball activities and provide fans with a sense of belonging, pride and distinction. The eye in the logo, representing the Mamba, with the letters M and C combine to form the hexagonal shape, which stimulates deeper collective memories about religion, organization, and energy. This design helps the community build the spiritual and powerful brand image.
Continue readingThe goddess of youth who rules the golden apple: Idun. The main image pays homage to the artist John Bauer, extracting Idun and redesigning it to incorporate the beautiful apple-growing environment. The apples in the goddess's hand are hollowed out on the bottle label to reveal the red apple juice beneath the label, expressing the natural properties of the apples. Three of the apples are treated with a gold stamping process to convey the three golden apples get from the Goddess of Youth to squeeze into juice.
Continue readingThe Tsingtao Beer packaging is designed for the 120th anniversary of its inception. It contains a gift box based on the distinctive architectures of Qingdao and three Tsingtao beers. The basic elements of the illustration include landmark and brand culture, which demonstrate the integration of brand and regional cultures. The outer case is a gift box that can be unfolded to both sides. This is inspired by the blossom of hops, one of the ingredients, thus building a close relationship with the product. When opened, three vintage Pilsner beers is in sight.
Continue readingThe series of work Wu Xing use animals as a interpretation and categorize as five elements according to their characteristics. Among them, to emphasize the cycle of symbiosis in Wu Xing, designers added the sunrise and the sunset in each illustration, representing the beginning and the end of the day. The painting box is the main structure development, showing a sense of hardcover and classic. From the book-shaped box to the unfolding to the packaging structure that independently becomes the display rack. In this special package structure, each card can be fully displayed.
Continue readingArtbird is a series of hand-made essential oil soap packaging. The soap is hand-made from essential oil from different flowers, so the patterns of each soap are different. Based on this feature of the product, the designer hollowed out different vase patterns on the outer box and put them into the soap packaging box, there are beautiful vases, and each vase pattern is different. Every product is unique. It's wonderful for the people who buy it.
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Design Today features best graphics design, packaging design and advertising by top design agencies.
Stool by Sergio Fahrer
Saturday, 12 OctoberExtractor Induction Hob With Knobs by Fabrizio Crisà
Friday, 11 OctoberBrand Identity by Keiichiro Yanagi
Thursday, 10 October
Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.