Design Today

Rice Creative

Soft drink packaging

Friday, 26 April 2024

Coca-Cola Tet 2014

To create a series of Coca-Cola cans which spread millions of Tet wishes nation wide. We utilized Coca-cola's Tet symbol (the Swallow Bird) as the device to form these wishes. For each can, hundreds of hand-drawn swallows were crafted and carefully arranged around a custom script, which together form a series of meaningful Vietnamese wishes. "An", means Peace. "Tai" means Success, "Loc" means Prosperity. These words are widely exchanged throughout the holiday, and traditionally adorn Tet decorations.

Friedrich Detering

Fruity Lemonade for adults

Thursday, 25 April 2024

Die Limo

The key difference is the simplicity and transparency cause of the adult target group. we decided to show the basics of a fruity lemonade in a modern/adult way: fruits and ice printed on a special transparency-label - unique in the lemonade-market. “Die Limo“ (i.e. the lemonade) is the first lemonade by Granini. And as we have named it „Die Limo“, it obviously could not look like an ordinary lemonade.

En Garde Interdisciplinary GmbH

Wine Packaging Design

Wednesday, 24 April 2024

Motif Wine

Our vision was to „think“ the world of wine anew. We wanted a graphic pattern to visualize the taste and character of six different wines. The letter M, with lines in a 60-degree angle, acts one the one hand as a key visual and unites all of the bottles under one corporate design. On the other hand, the varying shades of color and the individual patterns provide a tasteful indication of whether the wine is sweet, full-bodied or effervescent. To enhance the visualization of the wine character, we chose earth- and fresh warm colors as well as soft yellow or green tone.

Katsumi Tamura

Calendar

Tuesday, 23 April 2024

Calendar 2014 “Farm”

The Farm paper craft kit is easy to assemble. No glue or scissors needed. Assemble by fitting together parts with the same mark. Each animal will be a two-month calendar. Quality designs have the power to modify space and transform the minds of its users. They offer comfort of seeing, holding and using. They are imbued with lightness and an element of surprise, enriching space. Our original products are designed using the concept of Life with Design.

Wonchan Lee

Beer packaging

Monday, 22 April 2024

Leuven

Differentiation is probably the most important factor in packaging these days as packaging is often the only way to appeal and compete with other products on the shelf: it has to stand out among others. This solution is clearly a new approach and concept for beer packaging: not breakable, lighter to carry, less production cost, therefore has advantages in both delivery and production. From brainstorming to branding, choosing the materials and finishing, Leuven differentiates itself from other premium Belgian beers in the market.

Katsumi Tamura

Calendar

Sunday, 21 April 2024

Calendar 2014 “Town”

Town is a paper craft kit with parts that can be freely assembled into a calendar. Put together buildings in different forms and enjoy creating your very own little town. Quality designs have the power to modify space and transform the minds of its users. They offer comfort of seeing, holding and using. They are imbued with lightness and an element of surprise, enriching space. Our original products are designed using the concept of Life with Design.

Design team of the day

Special Coverage

Friday, 19 April 2024

World's greatest design teams.

Sometimes you need a very big team of talented designers to come up with truly great designs. Everyday, we feature a distinct award-winning innovative and creative design team. Explore and discover original and creative architecture, good design, fashion, graphics design and design strategy projects from design teams worldwide. Get inspired by the original works by grand master designers.

Design Today

Coca-Cola Tet 2014

Die Limo

Motif Wine

Calendar 2014 “Farm”

Leuven

Calendar 2014 “Town”

World's greatest design teams.

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Coca-Cola Tet 2014

Die Limo

Motif Wine

Calendar 2014 “Farm”

Leuven

Calendar 2014 “Town”

World's greatest design teams.

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

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DISCOVER