Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.
The Secret Tarps packaging is made in the so-called modernized retro/vintage style with a feeling of old-school notes so a master-pharmacist touch anticipation holds the customer from a first glance and later while the detailed observation of principal design elements coded into a holistic structure transferring the main marketing point: this product is developed by a pharmacist craft-professional company and contains hand-made pharmacist secret recipe inside.
Continue readingThe cultural stories handed down by the people are presented on the packaging, and the patterns of dragon drinking are meticulously drawn. The dragon is respected in China and symbolizes auspiciousness. In the illustration, the Dragon comes out to drink. Because it is attracted by wine, it hovers around the wine bottle, adding traditional elements such as Xiangyun, palace, mountain and river, which confirms the legend of Gujing tribute wine. After opening the box, there will be a layer of card paper with illustrations to make the box have the overall display effect after opening.
Continue readingThe packaging for start-up company shows off these healthy fruit and vegetable chips bare-naked goodness philosophy and playful humor. Their point of difference is that they are made from fruit and vegetable slices, air-dried, with nothing added whatsoever – hence the 'bare-naked' concept. Although black is a bold and unconventional choice for the healthy snack market, the agency chose this to show the product's vibrancy and give it extra shelf shout. The photography captures the product before and after air-drying illustrating the fruit is as good as nature intended.
Continue readingOff the Eaten Path is a packaging design for a range of premium plant based snacks. The snacks combine real vegetables such as chickpeas, black beans and peas in unexpected blends. The packaging gives the brand a united visual identity across every application. The design aims to help the brand stand out within the crowded better for you snack category. A small group of consumers took part in the development process and gave feedback at each stage. Consumer input guided the design decisions and supported a consistent brand experience.
Continue readingNissan Skyline is a brochure created for a premium sport sedan first introduced in 1957. The Skyline has been offered to Japanese customers for 62 years, and each generation has adopted the most advanced technology of its time. The latest model is equipped with ProPILOT 2.0, an advanced driver assistance system. The brochure delivers a single message, the enjoyment of driving. Visuals and headline copy present the driving performance of the car on expressways and winding roads. The concept and the layout are kept simple and direct.
Continue readingBuchanan's Red Seal is a packaging design for a blended whisky. The design covers a new bottle structure, labels and a gift box. The bottle has soft curves that frame the red seal placed at the heart of the front face. The Buchanan's crest is embossed on the back of the glass, so the crest is visible through the front. An embossed signature sits alongside the seal. The amber glass gives way to a green tint at the base, a feature shared across the range. The gift box opens like a book to reveal the bottle.
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Design Today features best graphics design, packaging design and advertising by top design agencies.
Hotel by Shaun Lee
Tuesday, 13 OctoberStore by Xiaobing Yao
Monday, 12 OctoberRecreation by Studio revo and fineland architecture
Sunday, 11 October
Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.