Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Sangeeta Deshpande
Packaging Design
Thursday, 16 April 2026

Himalaya Sheet Mask

Himalaya Sheet Mask is a packaging design for a face sheet mask in the personal care category. The system covers five variants and uses a bright color palette, a playful font and a central note to self. Illustrations present the natural ingredients of the product in a soft style. The sachet is printed in CMYK, white and four special Pantone colors. The logo and the image are finished with spot gloss varnish, while the remaining surface is matte. The design is intended to appeal to young buyers in global markets.

Continue reading

 

PepsiCo Design and Innovation
Beverage
Wednesday, 15 April 2026

Adrenaline Space

Adrenaline Space is a limited edition packaging design for an energy drink sold in Russia. The design celebrates space exploration and supports the brand position of encouraging consumers to move beyond personal limits. A galaxy of gleaming gold stars is set against a deep blue background, creating a visual invitation to reach new heights. The packaging also communicates the addition of juice and highlights the ingredients and benefits of caffeine, vitamins and taurine. The concept was developed in response to a retail client inquiry.

Continue reading

 

PepsiCo Design and Innovation
Beverage
Tuesday, 14 April 2026

Pepsi Mom Handworks

Pepsi Mom Handworks is a limited edition packaging series for beverage cans. The series celebrates a collaboration between PepsiCo and the Mom Handworks Cooperative Program of the China Women's Development Foundation. The partnership began as part of the 2019 Bring Happiness Home Chinese New Year campaign. Three collectible cans present Chinese cultural heritage through three different regional embroidery styles. The design promotes the work of the cooperative program and reflects a commitment to local relevance.

Continue reading

 

PepsiCo Design and Innovation
Beverage
Monday, 13 April 2026

Tazo Refresh

Tazo Refresh is the packaging design for a line of ready to drink premium iced teas. The line is based on three established brand flavors, named Zen, Awake and Passion. The teas are certified organic and contain no artificial colors or sweeteners. The packaging is offered in 12 ounce single serve and 42 ounce multi serve bottles made of 100 percent post-consumer plastic. Bold ingredient colors are combined with white to express each fresh flavor clearly on the shelf. The design aims to keep current buyers and to attract a more adventurous audience.

Continue reading

 

Jus Qi Co., Ltd, Wei Ping Chen
Sparkling Water Bottle
Sunday, 12 April 2026

Sparkeau

Sparkeau is a sparkling water bottle with an ergonomic curved form. The opening and the base are round and narrow, and the profile widens into curved lines at one third of the height, so the bottle is easy to hold and grasp. The bottle is made of glass, which is simple to clean, reusable and recyclable. An environmentally friendly shrink film is used for the label, which avoids glue residue and supports easy recycling. The outer box is made of corrugated paper, opens easily and can be reused as a recycling box.

Continue reading

 

li zuo
Packaging Design
Saturday, 11 April 2026

The Soul of Maotai Flavour Wu

Wu is a packaging design for a high-end Maotai flavour liquor. The bottle is shaped like a drop of liquid, expressing the idea that the liquor inside is a refined essence. The glass surface is glazed and the logo is gilded. The outer box is made of natural wood carved with a water grain pattern, which echoes the bottle form and can be recycled. A wood carved glass mould was used in production. The complete set measures 260 mm wide, 140 mm deep and 300 mm high. The design helps buyers understand the character of the liquor.

Continue reading

 

ABOUT ME

Design Today features best graphics design, packaging design and advertising by top design agencies.

RECENT POSTS

 
  • Inkslab
    Inkslab

    Control Terminal by Hdl Automation Co., Ltd.

    Tuesday, 13 October

  • Xingshufu Banouet
    Xingshufu Banouet

    Restaurant by Haodong Liu

    Monday, 12 October

  • Yin Mo Star Kui
    Yin Mo Star Kui

    4 Pieces Knife Set by Beijing Wang Mazi Technology Co., LTD

    Sunday, 11 October

NEWSLETTER

Subscribe to our newsletter to get notified about new posts, informations and updates.

ENCYCLOPEDIA

Search for any topic related to art, design, engineering, innovation and architecture in the Design+Encyclopedia.

TAGS

#packagingdesign #beverage #beverage #beverage #sparklingwaterbottle #packagingdesign

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

RANKINGS

PATRONS

DISCOVER