Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Dream Of The Blue

Dream of the Blue M6 Plus adopts a luxury design which reflects a modern aesthetics. The blue bottle and gold label with a drip decoration shows a low-key luxury and brings out international taste. It takes "Dream Drop" as the origin of creativity, uses water drop bottle and crystal cover as the styling symbol. The structure is natural and the transition is smooth from top to bottom. With the innovative technology and more high-grade texture of material, the quality has also highly improved. The design integrates modeling, color, craftsmanship and ergonomic function.

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Honey tea

The packaging design of this product integrates the local nature, culture and tourist attractions, and combines the characteristics and themes of the product itself to enhance the scene experience of consumers. Visual changes brought about by separate images and different packaging combinations are easier to form sales interaction and communication. There is a card attached with the product, the front side can be used as decorative painting display, and the back side is a line drawing screen, which can be filled with color and doodle freely to increase consumers' participation experience.

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Boo

Germs will be frightened with this line of disinfectants. Pale colors on the package give the illusion that the germs are being erased, revealing the transparent part of the bottle with information about safety. Each product in the line has a unique germs design, because different germs live on different surfaces. This playful design element indicates that the products are from the children's category. Boo and germs are washed off the surface.

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FairyFox

Welcome to an adventurous journey towards the sense of nature. Feel the mystique surrounding these skincare products. The design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression. Competition mapping and trends analysis led to the discovery of opportunity spaces that aligned with the client's vision and strategy, leading to modern, minimal and warm packaging.

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Pupstar

Pupstar is a positioning technology company. The new brand design presents the relationship between pet and positioning by using simple, joyful iconic graphics, but sharply contrasting visual tones to catch people's attention in a dynamic way. The fresh and pop colors convey technical support from products and passionate visual language to call out the issue of losing their pets by no tech protection. The consistent visual system works through all digital platforms to better support and represents all Pupstar's products on market.

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Action Means Everything

This campaign proposal advocates the importance of actions over empty promises, aims to make people notice the changes and empowerment brought by active participation. It is a self-initiated project that serves as the designer's personal reminder of the importance of taking action, as well as a response to the social movement at the time.

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