Design Today

Takahiro Eto

Brand Identity

Monday, 28 October 2024

Better Bodies Hi

Better Bodies Hi is a workout studio. They needed to create an environment where users after office work could gradually prepare their body and mind towards exercise. Therefore, they designed a typeface that transforms in three stages. As users move from the reception to the workout area, the typeface of the sign gradually changes to a thicker and larger. The typeface gradually guides and encourages the user to work out. They used this typeface in logo, website, and products, to create a brand identity.

Nobuya Hayasaka

Packaging

Sunday, 27 October 2024

Sakura Shimizu

This package was created as a branding project for a floral artist. All of the brand's tools were created in a uniform gray color, which shows the true colors of the flowers. The packaging is designed in a simple achromatic color so as not to detract from the quality of the client artist's work. The symbol is based on the typography of a Japanese character meaning "flower", and all brand tools are created around this symbol. By using this "kanji" symbol, the client communicated to consumers its position as a Japanese floral artist.

Tiago Russo

Rare Irish Whiskey Packaging

Saturday, 26 October 2024

The Emerald Isle

A timeless art statement and what is today the most luxurious and rarest Irish whiskey ever created. A record-breaking highly collectable set that brings together immersive, sensorial design and craftsmanship with the artistry of refined jewellery and detailing. Envisioned as the ultimate whiskey statement, with only 7 sets in existence, the fully bespoke Emerald Isle collection pays homage to iconic and mythological Irish sites through the refined bottle, box and display unit designs that make this an unforgettable experience, and truly, a piece of whiskey and jewellery history.

Houcai Wang

Perfume

Friday, 25 October 2024

Qili

Qili is an artistic fragrance brand that explores nature and the inner world. Its name, meaning 'all things coexist and all things are connected,' expresses the concept of harmonious symbiosis with nature. Integrating Eastern philosophy and modern aesthetics, the brand presents consumers with a fusion of senses and rationality through its profound design language. This not only gives Qili perfume a special appearance but also highlights the brand's infinite expression of fragrance in form.

A4DH Branding Services

Beauty Lounge

Thursday, 24 October 2024

Amores

Amores, a premium beauty lounge in Dubai, embodies elegance through a brand identity that merges modernity with cultural heritage. Designed to attract a diverse clientele, with a focus on noble Emirati women, its visual language draws from classic beauty industry elements like mirrors, combs, crowns, and scissors, reinterpreted in a vintage style. Inspired by Arabic architecture and Gulf region motifs like palm trees and gazelles, the identity conveys grace and tradition. An earthy color palette reflects the UAE landscapes, while a bespoke logotype enhances femininity across all touchpoints.

Dheeraj Bangur

Liqueur Packaging

Wednesday, 23 October 2024

Maharani Mahansar

Maharani Mahansar Royal Rose Palace Edition celebrates Rajasthan heritage and the allure of Rosa Damascena. The design features a vintage shield motif with a black, red, white and gold palette, evoking timeless elegance. Inspired by Pushkar rose farms and the architectural grandeur of historic forts, this royal edition harmonizes tradition with craftsmanship, embodying cultural and artistic significance.

Design Today

Better Bodies Hi

Sakura Shimizu

The Emerald Isle

Qili

Amores

Maharani Mahansar

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Better Bodies Hi

Sakura Shimizu

The Emerald Isle

Qili

Amores

Maharani Mahansar

ABOUT ME

RECENT POSTS

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ENCYCLOPEDIA

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RANKINGS

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DISCOVER