Design Today

Yu Chen

Brand Promotion

Friday, 2 February 2024

Project Yellow

Project Yellow is a comprehensive art Project that constructs the visual concept of Everything is Yellow. According to the key vision, large outdoor displays will be made in various cities, and a series of cultural and creative derivatives will be produced at the same time. As a visual IP, Project Yellow has a compelling visual image and energetic color scheme to form a unified key vision, which makes people unforgettable. Suitable for large-scale online and offline promotion, and the output of visual derivatives, it is a unique design project.

Aleks Brand

Brand Identity

Thursday, 1 February 2024

BlackDrop

This is a personal Brand Strategy and Identity Project. BlackDrop is a chain of stores and brand that sells and distributes coffee. BlackDrop is a personal project initially developed to set the tone and creative direction for personal freelance creative business. This Brand Identity has been created for the purpose of positioning Aleks as a trusted brand consultant in the startup community. BlackDrop stands for a slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.

Yuta Takahashi

Branding

Wednesday, 31 January 2024

Miltos

Miltos proposes a Tree to Bar chocolate which goes one step further from Bean to Bar. Yuta Takahashi was inspired by the brand philosophy that maximizes the scent of cacao and formed the identity of "perfume-like chocolate". The package expresses the aroma of cacao by the texture of silk fabric. Chocolate in the form of the motif of the brand's initial letter "M" has a step, so they can enjoy a gorgeous aroma and rich mouth melting. The book shaped case make they feel the brand story. He have built a unified world view from package to the online store.

Wang Zhiqi

Corporate Identity

Tuesday, 30 January 2024

C'YiShu

Dominated by architectural interior design, it combines piano education with the concepts of Ruler and Sense of Space, aiming to build itself into a studio of diverse spaces for design, piano, coffee, and furniture. The designer has finished the customization of the unique symbol for the project, and by filling in the auxiliary graphics representing multiple business forms, the logo is an overall and systematic visual symbol instead of a simple logo. A variety of graphics accomplish the production of a rich, complete and unique brand system, easy to remember and spread.

Pedro Panetto

Poster

Monday, 29 January 2024

Rare Proportions

Inspired by Brazilian nature, these posters explore the possibilities of the Golden Ratio when applied to graphic design, thus representing the diversity of fauna and flora in Brazil through symbols and illustrations. The different techniques used here are based on Phi calculations (1.618) for the creation of guides, hierarchy and elements that make up the pieces.

Zi Huai Shen

Scented Candle

Sunday, 28 January 2024

Hloipnee

Fusion is a process of melting, combining and then integrating in one. It is a belief of the establisher of Hloipnee that combines the insistence on the product and care for the environment. The identification logo combining light spots and letters symbolizes that the light of spirit leads the brand forward, and let consumers enjoy the products that have perfect fragrance tastes and purify spirit leading to relax. It also represents the determination of Hloipnee on positive and caring environment in the future.

Design Today

Project Yellow

BlackDrop

Miltos

C'YiShu

Rare Proportions

Hloipnee

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Project Yellow

BlackDrop

Miltos

C'YiShu

Rare Proportions

Hloipnee

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER