Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Beidacang Junfei Wine

Based on the design theory of the five senses, the bottle shape is designed with peach blossom makeup, and the bottle cap is shaped like a peach blossom and decorated with ancient hairpins decorated with phoenix hairpins, reflecting the spirit of "junfei". The box is based on the "cross-collar right lapel" of Hanfu as the creative point, creating a visual feast of "Phoenix Crown and Xia Phi". The ingeniously designed handle at the collar is convenient for consumers to carry.

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Chinese Style Coffee

This is an illustration created for a Chinese-owned coffee brand. The work combines Chinese and Western cultures, replacing characters in ordinary advertisements with characters in Peking Opera. The works are full of details, and people can find details about coffee in the illustrations and become interested in traditional Chinese culture.

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4Paradigm Sage AIOS

They have redefined a new packaging style that reflects the needs of enterprise customers and the characteristics of AI technology while retaining their brand identity. They use the ultimate combination of silver, cyan grey paper symbolizing a tough and reliable enterprise personality, and transparent frosted material that breaks through the traditional dimension and boundaries to explain their perspective on the future, to cater to customers' imagination for AI and deliver a packaging experience befitting an enterprises of the future.

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The Donn

The Donn symbolizes the youngest of The Craft Irish Whiskey Co. range; a gateway to the core values of the brand as of an immersive experience around this or any product that CIWC develops. No accessories are spared, no details too small. From a disruptive, statement bottle design, to an immersive see-through box, the user can find every single component that can truly provide the perfect whiskey experience for one. Glass, pipette and stones, all safely secured onto the suede backing of the box, create a secure display of accessories, complemented with the soft touch of leather detailing.

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The Brollach

The Brollach is a disruptor. Born of tradition but unbound by convention, it is a whiskey that is at once a proud product of Irish history, yet charts a new path. It is the culmination of a long and personal search for a whiskey worthy of honouring family, one that would be amongst the finest Irish whiskeys ever produced. It is a whiskey of unparalleled distinction, embodying the design, craft, skill and attention to detail that The Craft Irish Whiskey Co. pour into every bottle.

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Yi Xin Distillation

The design inspiration of Drangon which surrounded the bottleneck of Yixin Distillation shows how the ancient Chinese dynasty respected it. The brand successfully integrated the historical heritage into the modern era and share it with more people. The dragon sculpture at the bottleneck makes it unnecessary to label the wine bottle, and the strong and prominent features can be recognized by consumers at a glance.

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