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Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Keitaro Sugihara
Pop Up Picture Book
Saturday, 13 May 2023

Who's That Eating

This interactive pop-up book follows seven animals enjoying their favorite snacks, each with a 3D pop up fold showcasing their distinct eating style. Each pop up was designed with a single page cut out, and a second backing page revealing the inside of each mouth and adding structural integrity. This simple design, combined with paper collage illustrations, brings life to each animal. The text includes eating sounds via Japanese onomatopoeia, encouraging the reader to open and close the pages as the animals munch away.

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Ruud Winder
Rebranding
Friday, 12 May 2023

Woonwaard

Woonwaard is one of the largest housing corporations in the Netherlands with a large number of social rental homes. Our DNA program showed that the new identity had to be modern, yet serious, and radiate peace and serenity. The identity also had to represent the diversity and inclusiveness of the tenants and the positive aspects of renting. The designers also wanted the organization's passion to shine. The result is a unique colorful identity system, which plays an important role for the diversity and inclusiveness of its tenants.

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VISANG
Brand Identity
Thursday, 11 May 2023

Math Alive

Dynamic graphic motifs enrich the learning effect of math in the blended learning environment. Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become whiz kids in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics. The challenge was to balance the fun and engaging setting for the target audience with professionalism as an educational technology brand.

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Yuta Takahashi
Packaging
Wednesday, 10 May 2023

Botchan Ressha

A collaborative chocolate between a locomotive with more than 130 years of history and an up-and-coming, well acclaimed chocolatier. The trains are drawn with respect for railroad fans and its history, based on photographs of the actual trains taken by the designers themselves. The chocolate has a playful design to it that expresses the route on which the train runs as a maze. The deep green symbolizes the trade color of the train and the color of matcha chocolate. By consuming it while enjoying the maze, they can visit the route and background of the areas and cultures where the train runs.

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Onebook Design Studio
Packaging
Tuesday, 9 May 2023

Green Light Tea Garden

Promote the concept of environmental protection, use tea waste to develop recycled paper, highlighting the characteristics of the birthplace of tea production, and good tea will be made with good mountains and water. With the logic of recycling, the public can understand the importance of environmental protection. In the process of drinking tea, care and enthusiasm for the land is generated, hope that the three (people, land, and native species) will have a positive, happy and sustainable life.

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Elena Gamalova
Packaging
Monday, 8 May 2023

The Enchanted Forest

Label and packaging design for Blue Lagoon distillery, New Caledonia a small distillery of the islands, and their rum bottle, The Enchanted Forest. It is a uniquely crafted white rum characterized by gentle vanilla aromas, distilled from a variety of sugar cane produced by farmers in Southern Caledonia. The objective was to create a label design that conveys the quality of the brand and creates an emotional bond with the customers in a highly competitive market. The overall feeling of the packaging is about the intertwining of tradition and modernity.

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