Packaging Design

Explore 37 award-winning designs tagged Packaging Design on Design Today.

Brand: Shinji Yaoita Design Type: Packaging Design Classification: Packaging

Japanese Sake

This is a special sake design created to commemorate the 180th anniversary of Hasegawa Sake Brewery. 180 years of traditional taste and skills have been passed down through the generations, and the tree ring was used as the main visual to express history and the future. The colors of the entire outer box were inspired by ink painting to express tradition and luxury. The commemorative logo is printed in gold to match the family crest of the brewery. The bottle inside is a contrasting black image. The roughness of the bottle expresses the weight of tradition and technology.

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Brand: PH7 Creative Lab Design Type: Packaging Design Classification: Packaging

Collection of Formosa Terroir

Taiwan agriculture has always been a source of pride for the nation, with high-quality products that carry moving tales behind them. To present their beauty, PH7 Creative Lab has brought together farmers' associations from central, west, south and east Taiwan and selected four products with local representation value that align with ESG around the theme of Collection of Formosa Terroir.

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Brand: Hengchen Shi Design Type: Packaging Design Classification: Packaging

Effortless

Effortless is a packaging design for a customized hair care brand. The brand offers more than 300 precise hair care solutions based on hair type, living environment and styling habits. The packaging carries only functional information, arranged in a clear visual order so that function and appearance are unified. The logo uses a humanist sans serif typeface, and the symbol joins the letter E with a precise scale line. A variable grid system based on a ratio of 1 to 1.414 guides each layout. Each package measures 52 mm in width, 52 mm in depth and 190 mm in height.

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Brand: Wolkendieb Design Agency Design Type: Packaging Design Classification: Packaging

Favly Petfood

Favly Petfood puts product quality, sustainability, and short-circuit production at the heart of its corporate image. The Wolkendieb design agency helped the brand to get a bold and fun brand image and eye-catching new products for dog food. The agency supervised the development of the product range as well as the launch of the website, and realized the products' photoshoot.

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Brand: Lance Francisco Design Type: Packaging Design Classification: Packaging

Kurimu Ice Cream

Kurimu is a packaging design for premium ice cream sold in pint containers. The design reflects Japanese minimalism, with a simple illustration for each flavor. Durable paperboard was selected for strength, and the illustrations were created with digital software. Offset printing was used to keep the colors consistent, and prototypes were tested for functionality. The restrained layout keeps attention on the product while still presenting the needed information. The result supports the artisanal character of the brand.

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Brand: Reddot Creative Design Type: Packaging Design Classification: Packaging

Teaespresso

Teaespresso is a packaging design for a line of tea bags. The design uses a flat illustration style, a minimalist approach with limited details and effects. Each box shows a scene linked to the origin of the tea, from the tea hills of Taiwan, Japan and Sri Lanka to a British tea party. Bright contrasting colors keep the artwork clear and balanced. When three boxes from the same product line are placed side by side, the illustrations join into one larger picture. Production uses four color printing on high quality paper with matt lamination and a gold logo.

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Brand: Almond Branding Design Type: Packaging Design Classification: Packaging

Novus Organics ACV

Novus Organics Apple Cider Vinegar aimed to establish an unmatched quality standard in the Indian market, surpassing rivals in concentration and purity. This packaging design was created to complement its uniqueness, emphasizing simplicity and elegance. The clean, transparent label showcases the product's natural beauty. Using a minimalist line drawing style, the design captures the essence of handpicked, organic ingredients, aligning with a commitment to excellence and sustainability. The packaging is plastic-free and recyclable, highlighting environmental responsibility.

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Brand: Jiwon Jung Design Type: Packaging Design Classification: Packaging

Foogo

Foogo is a packaging experience inspired by diverse Korean food truck styles, emphasizing originality and portability. Unlike conventional box packaging, Foogo is designed as an intuitive food truck shape, reflecting the identity of Korean soul food. It incorporates various truck types like caravans, vans, and trailers, capturing Korean street food’s dynamic essence. And detachable handle enhances convenience, while Foogo bridges tradition and modernity, creating an immersive visual experience.

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Brand: Iman Alemozaffar Design Type: Packaging Design Classification: Packaging

Heinberg

Heinberg is a bottle packaging design created for an energy drink. The name refers to a majestic mountain, and the graphics show minimalist mountains and waterfalls drawn with soft, flowing lines. The calm imagery is intended to express authenticity, strength and nature. The bottle measures 220 by 85 by 85 millimetres and is shaped to fit comfortably in the hand for easy carrying. A screw-top lid prevents leaks. A shrink label carries the artwork and includes a protective layer that shields the drink from sunlight.

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Brand: Dora Haller Design Type: Packaging Design Classification: Packaging

Tokaj Gin Label

Tokaj Gin Label is the bottle design for a gin produced in the Tokaj wine region of Hungary. The characteristic hills of the landscape are illustrated in a geometric manner, resembling traditional copper engravings. The dimensions and the rhythm of the pattern were studied carefully to refine the lens effect. The illustrations are screen printed directly on the surface of the bottle. The transparent liquid inside distorts the pattern when the bottle is viewed. The simple design gives an insight into the region where the gin is distilled.

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Brand: Hengchen Shi Design Type: Packaging Design Classification: Packaging

Momenten

Momenten is a packaging design for a sugar-free sparkling wine sold in slender cans. The brand name refers to the right moment to drink, neither too early nor too late. The visual identity is built around characters named bubble monsters, inspired by a small face formed by punctuation marks. Each monster shape reflects a flavor, with rounder forms for softer tastes and sharper forms for more pungent ones, which helps buyers find a preferred taste. A diffusion line named KAI extends the same relaxed and playful approach. The design was completed in 2021.

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Brand: Iman Alemozaffar Design Type: Packaging Design Classification: Packaging

Oat Milk

Oat Milk is a packaging design for a plant-based milk drink made from oats. The pack is an aseptic carton box measuring 85 mm in width, 85 mm in depth and 230 mm in height, and the graphics are applied by flexographic printing. Illustrations of young people with different lifestyles appear on the pack to present the drink as new and nutritious. Healthy daily habits are shown within the images in a subtle way. The design aims to stand out on the shelf and to invite consumers who do not yet know the taste of oat milk to try it.

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