Design Today

China Resources Snow Breweries

Packaging

Monday, 28 October 2024

Lowen

Based on the imagination of form and romance, the package design of Lowen series features its unique sense of fashion and evocative expressiveness. It integrates pen drawing, mezzotint art and street tattoo. Different geometrical sharps go with multiple bright colors on the bottle standing for different flavors, including raspberry, cherry and Weissbier. The packing has clear transmission of socializing and flavors, which can help build close connections with target consumers.

Matteo Ruisi

Visual Identity

Sunday, 27 October 2024

Bank of England

Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets.

Updesign

Wayfinding Signage System

Saturday, 26 October 2024

Shenzhen Jiangangshan Hill Park

Henri Rousseau's impressionist style is ingeniously applied as the main visual elements into this project. Wayfinding signs are designed as interesting impressionist-illustration silhouettes here and there in the park, creating a tranquil eco-friendly hilly aura for visitors. The artist's thoughts and the project's purposes are brought into resonance by the concept of harmony between human and nature.

Tanya Dunaeva

Typographic Brand Identity

Friday, 25 October 2024

Moscow Ambassadors School

Interesting stories are hidden behind every turn of the old streets and it is impossible to associate the City with any one minimal set of recognizable symbols. While studying the city, the future ambassador discovers it anew, like a student discovers a primer at school. For the construction of the identity, a typographic solution was chosen, based on the principle of typographic eclecticism: the Old National script, interspersed with the cursive script and recognizable fonts of the avant-garde artists. The color scheme is laconic-bright red.

Nobuya Hayasaka

Brand Identity

Thursday, 24 October 2024

Q Shinsyu Apple Pie Lab

These are branding projects for Q, an apple pie specialty store. The typography of the store's name, Q, was created using the apple as a motif and symbol for the store. All brand tools, including the exterior, interior, lighting, stools, uniforms, and packaging, were designed using this simple symbol. In keeping with the product concept of utilizing materials as they are, the tools are also designed simply, utilizing the colors and textures of the materials, such as paper and wood, as they are. All designs are in line with the store's vision of valuing the original taste of apples.

Beck Storer

Public Art

Wednesday, 23 October 2024

The River Runs Through

The River Runs Through is a dynamic art installation which explores the rich narrative of the water ways found at the Merbein Common; a native reserve on the Murray River of Victoria. The artwork combines traditional mural painting with innovative digital printing and is presented on the walls of an old refrigerated storage shed, which was once used to store fruit for a juice factory. At night it is a totally different experience; powered by the sun the artwork is transformed into a colorful light installation.

Design Today

Lowen

Bank of England

Shenzhen Jiangangshan Hill Park

Moscow Ambassadors School

Q Shinsyu Apple Pie Lab

The River Runs Through

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Lowen

Bank of England

Shenzhen Jiangangshan Hill Park

Moscow Ambassadors School

Q Shinsyu Apple Pie Lab

The River Runs Through

ABOUT ME

RECENT POSTS

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ENCYCLOPEDIA

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