All Mies
All Mies is a packaging design for wristwatches. The box is built from a series of cardstock layers with a timepiece cutout in the center, where the watch sits. A thin rubber band rests in small notches and holds the layers together. An outer cover encloses the core and is engraved with the brand identity. The cover can be slid off or opened from a back tab. When the rubber band is removed, the layers separate and reveal the watch. The layered form is inspired by topographic models used in model making.
Continue reading
