Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

PepsiCo Foundation

The objective of the project was to build an engaging, powerful and attractive identity system that captures the pillars of PepsiCo Foundation and celebrates the positive impact its work has in people and the world and reflects the human power behind it. The foundation demonstrates with acts the commitment to add the best of PepsiCo employees to make a difference to be a foundation that fuels change by empowering their communities to strengthen the elements of a system sustainable food food security, access to water and economic resilience.

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Full Moon

On Halloween 2020 while the whole world was talking about a special full moon which was visible in all parts of the globe, Guinness became part of the conversation by posting this unique visual to light up social media feeds on Halloween night. Agency: Rothco, part of Accenture Interactive | Client: Guinness

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Alishan Forest

The Aesthetic Proposal for Seasonal Forest dismisses local government's stereotypes of forest management. People start to explore the forest with three new concepts: Respect – The Harmony of Human and Nature, Aesthetics – The Balm of Art and Forest, and "Coexistence – The Reciprocity of Species and Forest.

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Lunema Specimen

Lunema is a highly stylized contemporary neo-grotesque sans serif typeface with strong geometric contrasts. A functional san serif family that can stand the test of time, whilst still feeling modern and unique. Each letter shape has been crafted with great attention to detail in order to ensure legibility at large and small sizes due to the distinct deep ink traps. All 10 weights have an extended Latin glyph set with alternatives and ligatures.

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Chez Vous

The new visual identity of the restaurant Chez Vous is the result of an intense study to strengthen the atmosphere and the Belgian behavior of the restaurant, allowing its customers to experience, in addition to gastronomy and culture, the good-natured way of the Belgians. Thus, reinterpretations with its own illustration line of icons such as Magritte, Manneken Pis among other icons, together with the particularities of the French language and their Belgian dialect variations, applied in various graphic materials, involve Chez Vous' client in an authentic experience.

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Diplomatic Relations

The logo design showcases the flags of Lithuania and Germany, conveyed through the symbol of check marks. The red check marks are combined, representing friendship and unity between the two countries. The overall design reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks are multifaceted, expressing the dynamic and tight relationship between Lithuania and Germany.

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