Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Himalaya Sheet Mask

Himalaya, the iconic Indian wellness brand wanted to add a new product to their extensive portfolio in the Personal Care bracket: Sheet Mask. Aimed at the global markets where their other products have met with success, they wished to make this offering appealing to young audiences. Himalaya and Elephant Design worked together to develop a cohesive packaging system that encapsulated 5 variants, presented in a highly accessible manner for the target audience while retaining Himalaya's core elements.

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Underforest: Select

The project, in hand with the government, built the leading brand of "Underforest: Select" for the under-forest economy. Through image integration and packaging specification, designers reduce material costs without compromising quality, strengthen the brand identity and raise the values for their products. The branding colors are forest-green and matte gold. Forest-green portrays the abundant natural resources in the woods, and the matte gold represents the economic potential of the under-forest economy.

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Solemici

Italy has made a huge contribution to world culture. During the Renaissance, the greatest masterpieces were created by such masters as Michelangelo, Bernini and many others. The Italians turn everything into art. Even meat delicacies are a masterpiece to be delighted — delighted for their taste. The unique design emphasizes the attentive attitude of the manufacturer to the product and respect for the traditions of production. A bright, emotional image and contrasting details distinguish the product on the shelf among competitors and make it attractive to consumers.

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R Gate Emblem

Riiid is the AI Ed technology company that believes education should help to discover and unleash the limitless potential of humankind. Every kid and parent believes in their potential at first but loses this belief as they enter the current education system where diversity and individual differences are not fully embraced. New corporate identity visualized the brand's "R" into a keyhole and a portal to represent Riiid is opening up a rusty old mindset and invites everyone to make their own breakthrough to remind of the belief: you are better than you think you are.

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Chandon Rose 2020

The main source of inspiration for this project was Japanese traditional cherry blossom viewing. Since Chandon has traditional and innovate brand spirit, the design reflects modern feast into the customary of Heian period depict a fusion of Japanese tradition and modernity of Chandon. To express the brand, the women in kimono enjoy with wine glasses in their hand, with modern-like. The colorful fan in the center of the bottle gives a image of the high-quality sharp mouthfeel taste of Chandon and the prism of spring light.

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Luzhou Laojiao

This design product was made by the creative design team of Diga. The bottle shape design is very innovative. The application of colors and the matching of bottle lines convey a sense of modernity and high-class. This is the target consumers that meet the needs of brand products. Upgrade on the basis of old wine, keep the inherent gene molecules of "Jiang Yang Map", "Sailing Boat" and other brands, and carry out modernization to make the brand more contemporary.

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