Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Subsidy Programme Series

This is the subsidy program that the Macao government has opened to the public for music and fashion creation. Based on this theme, Chou In Leong think about the commonality of these categories, that is, creative innovation. Therefore, she use simple pencils with the main elements to try to express the purity of the creation.

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Wiseman Beer

The packaging design seems simple and colourful. The design produces a fashionable effect for the product. The red icon on the product bottle seems to break the traditional restriction of the design of the Chinese beer packaging. The design has a strong visual impact. The main colour of the design is red. The detail of the design expresses a modern and minimalist visual language.

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Borboleta

A new logotype for the two Grupo Dislub Equador existing gas stations networks: Dislub energia, based in the northeastern region of Brazil and Equador energia, in the Northern region of the Amazonas. Both companies worked independently one of the other but now after the rebranding both shows an identical image in a way that the consumers starts to perceive them as one, that was the main objective for the redesigning. An implicit symbolism, representative colors, a new typeface and organic shapes were the main elements chosen for this brand redesign.

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C'YiShu

Dominated by architectural interior design, it combines piano education with the concepts of Ruler and Sense of Space, aiming to build itself into a studio of diverse spaces for design, piano, coffee, and furniture. The designer has finished the customization of the unique symbol for the project, and by filling in the auxiliary graphics representing multiple business forms, the logo is an overall and systematic visual symbol instead of a simple logo. A variety of graphics accomplish the production of a rich, complete and unique brand system, easy to remember and spread.

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Aava

Label and box packaging for a health food brand that has strong roots in the Nordics. The design should have a natural touch, especially considering the ingredients are natural. The target demographic groups are males and females in their 30s, 40s, 50s, and 60s. The box is printed on paper with a matt celloglaze finish. Whilst transparent plastic is chosen for the container because it is the most valuable plastic after recycling.

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Feira do Alvarinho

Feira do Alvarinho is an annual wine party that takes place in Moncao, in Portugal. To communicate the event, it was created an ancient and fictional kingdom. With own name and civilization, The Kingdom of Alvarinho, designated so because Moncao is known as the cradle of Alvarinho wine, was inspired in the real history, places, iconic people and legends of Moncao. The biggest challenge of this project was to carry the real story of the territory into the character design.

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