Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Zhenjiu Zhencang Chinese Baijiu

Pearl represents a symbol of nobility and preciousness. The process of brewing and the formation of pearls are both the art of time. Therefore, pearls convey the brand culture of precious wines: precious, scarce, and high end. The combination of different materials is striking, which makes it topical and collectible. Wine bottles are displayed on a pearl shell-shaped tray, like the sculpture The Birth of Venus. The crystal base is carved with an ancient winery. LED light shows the long history of the enterprise.

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Favly Petfood

Favly Petfood puts product quality, sustainability, and short-circuit production at the heart of its corporate image. The Wolkendieb design agency helped the brand to get a bold and fun brand image and eye-catching new products for dog food. The agency supervised the development of the product range as well as the launch of the website, and realized the products' photoshoot.

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Una Luna Collection

The new Una Luna collection of chocolates is based on original liqueurs and Italian chocolates. But it's not only the unusual flavors that make this collection stand out. The packaging design is inspired by the energy of each flavor, presented abstractly with unexpected strokes and brush strokes created by the designer. When you take a box of Una Luna chocolates in your hands, you will feel like you are opening a real work of art and when you take your first bite, you will be able to feel all its combinations.

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Qingjiu

The design of the bottle shape is inspired by the noble and elegant temperament of Eastern and Western women. The dynamic texture of the upper part of the body, which contrasts with the lower part of the body, also adds to the dynamic beauty of the whole bottle. The box structure is segmented by female body curves, leaving space for consumer's imagination. Abstract techniques are applied to express a noble and elegant woman.

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Little Green Bud Shampoo

For packaging design, most children's shampoos merely add children's elements on the surface of a bottle, which may be sometimes hard to distinguish from adult shampoos at first glance, and children's scalp is tenderer and is vulnerable to damage if used by mistake. This children's shampoo is inspired by potted green buds, the green bud is easily identifiable, implying that children are growing up like green buds. The package is expected to make Plants Mom a preferred choice for consumers.

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Prakrishi

A product extension for the mother brand Prakrushi (which has several other segments under it) this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar. Hence, the transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.

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