Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Jiangshiguo State Liquor Packaging

Zhu Hai Packaging Packaging Tuesday, 14 October 2025

Jiangshiguo State Liquor

Jiangshiguo State Liquor is a packaging design for a limited collection of jiang-flavor Chinese liquor. The bottle carries a raised relief of mountain trend lines and golden dots, which symbolize the lands and rivers of China. The surface color shifts from light blue to ink blue, suggesting a blue sky and green mountains. Auspicious clouds and a Loong figure are illustrated on the two sides. The cap is made of solid wood and metal, showing wood grain and gilding. The relief follows ergonomics, so the bottle is easy to hold. The package is opened by pulling.

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Little Green Bud Shampoo Cosmetic Packaging

Biao Wang Cosmetic Packaging Packaging Monday, 13 October 2025

Little Green Bud Shampoo

Little Green Bud Shampoo is a shampoo packaging design created for children aged three to twelve. The container is shaped like a small potted green bud. The bud form symbolizes a growing child and the plant based origin of the shampoo. Pressing the top of the bud with one finger releases the shampoo and allows precise control of the amount used. The bottle can be held in one hand, so children can wash their own hair. The bottle is made of eco-friendly PE and does not crack when dropped from one meter. After use, the bottle can be reused as a small planting dish.

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Rivalta Wine Packaging

Ximena Ureta Wine Packaging Packaging Sunday, 12 October 2025

Rivalta

Rivalta is a wine bottle label and packaging design created for a limited production red blend. The front label is printed on uncoated, water-resistant paper using offset technology with five special colors, matt silver foil, silkscreen varnish and mechanical relief. The back label is printed with digital technology in three special colors. The paper is certified for responsible forest management and resists aging and ultraviolet light. Red tones and a detailed illustration recall the Italian origin of the founding family, giving the presentation an elegant character.

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Effortless Packaging Design

Hengchen Shi Packaging Design Packaging Saturday, 11 October 2025

Effortless

Effortless is a packaging design for a customized hair care brand. The brand offers more than 300 precise hair care solutions based on hair type, living environment and styling habits. The packaging carries only functional information, arranged in a clear visual order so that function and appearance are unified. The logo uses a humanist sans serif typeface, and the symbol joins the letter E with a precise scale line. A variable grid system based on a ratio of 1 to 1.414 guides each layout. Each package measures 52 mm in width, 52 mm in depth and 190 mm in height.

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The Coffee House Branding

RODRIGO CHIAPARINI Branding Packaging Friday, 10 October 2025

The Coffee House

The Coffee House is a packaging and branding concept for a coffee brand. The design expresses the simplicity and hospitality that coffee can offer through a clean and modern visual language. Coffee beans are used as a graphic element, helping buyers to quickly understand the content of the package. The color palette highlights qualities such as comfort and flavor. The products are presented on can mockups that suggest materials suited to the segment. The concept was developed digitally as a study of simple coffee packaging.

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Tibet Shannan Corporate Identity

HE LIU Corporate Identity Graphic Thursday, 9 October 2025

Tibet Shannan

Tibet Shannan project aimed at promoting the tourism industry in Shannan. By creating a representative logo to extend the impression of the city through systematic products and tourist guides. The inspiration for the logo is drawn from the features of Shannan and simplified into symbols through contemporary art. The logo itself is versatile and scalable, able to seamlessly integrate into different products. This work hopes to bring a positive and interesting energy to the audience, better meeting the needs of the modern market and helping this ancient city showcase its diverse aspects.

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