Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Shadlee Tetra Pak Juice Packaging

Mohammadreza Eslamparast Tetra Pak Juice Packaging Packaging Saturday, 9 August 2025

Shadlee

Shadlee is a juice packaging series created for eight fruit flavors, including pineapple, mango and sour cherry. Each carton measures 45 mm in width, 45 mm in depth and 130 mm in height. The graphics are drawn by hand in a cubism style, then scanned and completed on a computer. Flat colors are used because the flexography printing method does not allow gradients. Each package shows a fantasy face with details such as leaves, fruits, musical instruments or sports items. The color of each package is related to its flavor.

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Loacker Rebrand Packaging

Marco Ventrice Packaging Packaging Friday, 8 August 2025

Loacker Rebrand

Loacker Rebrand is a packaging and brand identity system created for a historic food company known for wafers and chocolate products. The logo takes the form of a coat of arms that includes Mount Sciliar, a reference to the family name, the roots and the surrounding nature. Each product family is presented with a clear description of the recipe and the ingredients. The hierarchy of the packaging elements has been redefined and the product images are realistic. A code on the back of each pack links to further information about the brand and the item.

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Al Mocha Port Coffee Packaging

Elena Gamalova Coffee Packaging Packaging Thursday, 7 August 2025

Al Mocha Port

A series of packaging designs for Al Mocha Port, Saudi Arabia. Design is inspired by history, culture, and provenance to create an identity that reinforced authenticity and expertise. The packaging is clean, understandable, distinguished, and not overloaded with information, bridging the past and the present. Navy Blue, Forest Green, and Gold colors aim to attract customer attention. The coffee illustration on the sides emphasizes the attentive attitude of the manufacturer to the product selection. A flexible labeling system allows the brand to adapt the offering easily, throughout the year.

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Koch's Meerrettich Rebranding

Wolkendieb Design Agency Rebranding Packaging Wednesday, 6 August 2025

Koch's Meerrettich

The motto "back to the roots" is currently conquering the food industry. Ancient root vegetables, which include horseradish, are currently very popular. To revive the brand in shelves, Wolkendieb relaunched the Koch's brand identity and packaging portfolio. The logo was modernised to become bolder and more visible. The new design focuses on depicting the unprocessed natural ingredients and the clean recipes without additives or conservatives. Fresh from the field straight to the consumer: directly, simply and lovingly prepared!

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Mix Milk Tea

Blackandgold Design (Shanghai) Co., Ltd. Milk Tea Packaging Tuesday, 5 August 2025

Mix

Nongfu Spring Mix is a limited gift box created for milk tea sold through online stores. The box is shaped as a red tiger face to mark the Chinese Year of the Tiger. The eyes of the tiger are replaced by whirl shapes taken from the inner pack, which refer to the mixing of real milk and tea. When the box is held, the hands of the consumer sit right above the tiger face, which creates a playful interaction. The concept is based on a well known Chinese nursery rhyme about beating a tiger. The box is made of paper with gloss lamination.

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Shenzhen Jiangangshan Hill Park Wayfinding Signage System

Updesign Wayfinding Signage System Graphic Monday, 4 August 2025

Shenzhen Jiangangshan Hill Park

Henri Rousseau's impressionist style is ingeniously applied as the main visual elements into this project. Wayfinding signs are designed as interesting impressionist-illustration silhouettes here and there in the park, creating a tranquil eco-friendly hilly aura for visitors. The artist's thoughts and the project's purposes are brought into resonance by the concept of harmony between human and nature.

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