Design Today - Award-Winning Design News

Brand: Yingbo Qiao Design Type: Integrated Advertising Campaign Classification: Advertising Date: Saturday, 17 May 2025

Don't Lose Your Biculutural

Don't Lose Your Bicultural is an integrated advertising campaign created for an ethnic television channel service. The campaign includes eight posters, and each title is written in a different language: Portuguese, Chinese, Arabic, Russian, Japanese, French, Italian and Hindi. The visuals use pixel art and are built around the television test pattern, which refers to the moment of loss. Symbols of the participating countries are joined to create a unified and diverse image. The aim is to encourage immigrant communities to keep their languages and their heritage.

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Brand: EvanChen Design Type: Wine Classification: Packaging Date: Friday, 16 May 2025

Snow Time L

Gu Yue Long Shan is the largest group of traditional yellow wine in China, founded in 1664. The new product they created for Gu Yue Long Shan, conveys the idea of enjoying slow time. The graphic design is based on the concepts of water, snow, glutinous rice and time, which are essential in yellow wine, and depicts the local mountains and water to form a complete picture. For female users developed a thin packaging, using pulp press film, and combined with the indentation process, to produce a snow wrap feeling.

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Brand: Yu Pan Design Type: Restaurant Classification: Graphic Date: Thursday, 15 May 2025

Cuishan Intelligent Kitchen

Cuishan Intelligent Kitchen is a visual identity created for a food venue in Wuxi, China. The identity joins local food culture, city history and internet themes within one brand system. The logo is arranged and repeated to form a brand pattern with strong recognition. Ginkgo, swallow and cloud motifs are used as core elements. The ginkgo refers to long-standing Chinese culture, the swallow to the region south of the Yangtze River, and the cloud to nature. The project covers 1770 square meters and was completed in 2019.

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Brand: Ralf Kauffmann Design Type: Sneakers Box Classification: Advertising Date: Wednesday, 14 May 2025

BSTN Raffle

The task was to design and produce an action figure for a Nike shoe. Since this shoe combines a white snakeskin design with bright green elements, it was clear that the action figure would be a contortionist. Designers sketched and optimized the figure in a very short time as an action figure in the style of the well-known action heroes. Then they designed a small comic with a story and produced this figure in 3D printing with high-quality packaging.

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Brand: SUNG HO NAM Design Type: Business Card Classification: Graphic Date: Tuesday, 13 May 2025

Remember Me

Remember Me is a business card designed to preserve memories of both its owner and endangered species. The card carries images of 28 endangered animals, and the word remember is placed before the name of the person and the name of the animal. Each card measures 52 by 74 millimeters and is cut into a shape that varies with the animal type. Printing is done by duplex offset on matte paper with soybean oil ink. The card also serves as a bookmark, and the back can be used for short notes. The aim is to draw attention to species that are being forgotten.

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Brand: EvanChen Design Type: Packaging Classification: Packaging Date: Monday, 12 May 2025

Green Boat Song

The packaging is for an agricultural product. It uses Klein blue in a large area to create professional atmosphere, reflect the quality of products and emphasize the brand feature of organic. Its main body adopts exquisite woodcut prints, depicting freely growing hens and breeding environment. Surrounding vines and flowers brings a sense of nature and purity. The layout of product information enriches the picture content, and at the same time, it also gives enough space to breath.

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