Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Tanaka 1789 X Chartier Sake Blend 001 Branding and Design

Laurent Hainaut Branding and Design Packaging Saturday, 5 April 2025

Tanaka 1789 X Chartier Sake Blend 001

Tanaka 1789 X Chartier Sake Blend 001 is the packaging for a series of sake blends. The label carries a black on black grid pattern inspired by the walls of the Tanaka Brewery, an example of Kura architecture from the Edo period. The grid is printed as varnishes around the bottle and is sequenced into a series of hexagons, a symbol of aromatic science. Black and white are used because both brands feature these colors, and black bottles are reserved for premium sake. The two names are joined in a cross pattern through a shared letter A.

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Support Local Music Poster

Hsiao-Wen Hu Poster Graphic Friday, 4 April 2025

Support Local Music

This poster is a self-initiated project to support the creative industry as well as the designer's fellow musician friends. The poster is inspired by various classical instruments, integrating the instruments and the type into a playful musical scene. This poster is planned to be printed in Lino Print and distributed around New York City. This poster was inspired by the letter form of the typeface Bio Rhyme Expanded.

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Wuhan Diary Visual Diary

Yu Chen Visual Diary Graphic Thursday, 3 April 2025

Wuhan Diary

Wuhan Diary is a visual diary about daily life in Wuhan during the pandemic. The project uses programming to build terrain-based visual languages from collected public opinions and confirmed case data. Colour and the density of rolling mountain forms express the social environment and the changing mood of each period. A three-dimensional earth shape was built from parameterised data in Unity. Wuhan Diary is presented as a poster of 420 by 594 millimetres, together with motion graphics, augmented reality and interactive projection.

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Saristi Game Special Edition

Antonia Skaraki Special Edition Packaging Wednesday, 2 April 2025

Saristi Game

Geometric balance, simplicity and harmony. Saristi herbal infusions. The Cuore e Mente Game. A Journey for the Senses. An impeccable gift. Where does your inner harmony take you today? Discover the energy of Mother Earth teeming within. Discover an exciting package. Play and enjoy. Well, as Carl Jung once said, The creative mind plays with the objects it loves! When the mind, body and soul are aligned, true harmony is found. And when design is added, magic is born!

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Meet Rebrand Branding

Mengchao Wu Branding Graphic Tuesday, 1 April 2025

Meet Rebrand

Meet is a Korean barbecue restaurant targeting young people. Client’s assignment for Mengchao, Hao and Sijia is to create an art direction and visual identity to express the vivid brand image and promote the various meats. The shapes of meats on the grill naturally present geometries. This idea leads them to the milestone of the concept, connecting different meats, seafood and vegetables with specified geometries. Various shape combinations and patterns give the geometries a playful and hot final touch.

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Target Campaign and Sales Support

Ralf Kauffmann Campaign and Sales Support Advertising Monday, 31 March 2025

Target

Target is a cross-media advertising campaign created for Steitz Secura, a manufacturer of safety and work shoes. The campaign repositions the brand with a bold tone that is unusual for the sector. Targeted posters are placed close to the gates of potential customers. A mailing sends a single shoe from the current collection to each recipient. The matching counterpart is handed over when an appointment with the sales team is arranged. The campaign covers online, social media, business to business, trade fair and point of sale communication.

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