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Packaging

Explore 1029 award-winning designs tagged Packaging on Design Today.

Natura Dried Fruits

Natura

This design has benefited from the combination of artistic sculptures, fruits, and animals, although it should be noted that subtle changes have been made artistically. The pictures tried to establish a clear connection between animals, fruits, and culture. But since the main theme of the design is to preserve the ecosystem, in addition to the herbivorous animals, in some places wild animals (hunters) have been used as a symbol of power. In this packaging, simple and powerful colors are used to attract more attention, and degradable packaging is used to protect the environment.

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Eidon Avec  Beer Packaging

Eidon Avec

Eidon Avec is a gift box set created for a tasting series of four craft beers. The set holds four aluminum bottles, each 250 millimeters high, inside an outer box measuring 420 millimeters in length, 270 millimeters in height and 130 millimeters in depth. Four original illustrations were hand drawn and digitally rendered, one for each beer. The artworks share a mythical narrative inspired by European legends and by the art of brewing. The large bottle format gives space for vivid imagery. The set is also suited to gift giving during festivals.

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Yashinomi Premium Power Stand For Kitchen Detargent Refill Pouch

Yashinomi Premium Power

Yashinomi Premium Power is a kitchen detergent package made of a replaceable refill pouch and a stand. The pouch is placed directly in the stand, so the liquid does not need to be poured into a bottle. Refilling is therefore quick and clean. Spilt liquid is avoided, and no bottle has to be washed and dried before refilling. All the liquid in the pouch is used, so residue is not wasted. The graphics are simple and quiet in tone, so the package suits kitchen interiors. The package measures 120 by 55 by 167 millimetres.

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Daity Galaxy Ice Cream Packaging

Daity Galaxy

Welcome to the world of fantasy and wonder. In this ice cream packaging design, you enter the mental world of a child. It may seem like this idea is only for children, but this fantasy design style takes everyone into a children's fantasy world. The cheerful colors and different illustrations each tell a story that makes everyone imaginatively enter childhood. This design has many details that make the viewer more interested and curious. One of the features of this design is the use of the watercolor technique in the illustration section of the design.

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Chilled Milk Carton

Chilled Milk

To compete in China's high-end milk market, a unique technology created premium milk targets women aged 30-50, blending 100 percent raw milk with a nutrient-preserving concentration technology for rich flavor. The project redefines milk packaging, combining innovation and Japanese quality with a luxurious taste. The package's purple symbolizes nobility, enhanced by white and gold for elegance and quality, making the design distinctly memorable.

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Botaniera Original Firming Essence Skin Care Packaging

Botaniera Original Firming Essence

Botaniera Original Firming Essence is a skin care packaging design for a facial essence made for sensitive skin. The frosted bottle measures 42 by 42 by 133 millimetres and follows the form of Dendrobium, the main ingredient. A cylindrical body carries a green transparent centre ring with irregular smooth chine lines that recall the coiled upward growth of the plant. A yellow and green gradient refers to the stem and leaves. The concave ring gives a comfortable grip, and a vacuum pump keeps out air and controls the dose.

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Wen Niang Yellow Rice Wine

Wen Niang

Wen Niang is packaging designed for Chinese yellow rice wine. The bottle is made of glass, while most yellow rice wine is packed in ceramics. The glass surface adds gloss and texture. A crane with spread wings is embossed on the shoulder of the bottle and covers more than 320 degrees of the surface. The crane holds a high position in oriental culture, where it stands for integrity, elegance, health and long life. The bottle measures 90 millimeters in diameter and 260 millimeters in height. The modern form aims to interest younger consumers.

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Addpakk Board Game

Addpakk

Addpakk is a board game created for bachelor and bachelorette parties. The packaging itself functions as a toy. The set is built from basic geometric shapes that can be combined into figures in many ways. Guests at such parties often do not know each other, so the game uses a simple and cheerful concept that helps people meet. Each figure represents a different character and a different personality. Identifying with the figures is the playful part of the game. The box is made of medium-thick white paper with matte foil, and a double wall gives the box strength.

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Buchanan's Red Seal Branding and Redesign

Buchanan's Red Seal

Buchanan's Red Seal is a packaging design for a blended whisky. The design covers a new bottle structure, labels and a gift box. The bottle has soft curves that frame the red seal placed at the heart of the front face. The Buchanan's crest is embossed on the back of the glass, so the crest is visible through the front. An embossed signature sits alongside the seal. The amber glass gives way to a green tint at the base, a feature shared across the range. The gift box opens like a book to reveal the bottle.

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Ave Natur Oat Based Dairy Products

Ave Natur

Ave Natur is a packaging design for a range of oat-based dairy alternatives. The range includes oat drinks for whipping, cooking and barista use, a chocolate flavoured oat drink and smoothies. Large colour blocks and Scandinavian patterns express the Finnish origin of the brand and help shoppers tell each product apart. The cartons are made mainly of paperboard from certified forests and are recyclable. Plant-based caps made from sugarcane are used. Flexographic printing is applied. Pack sizes are one litre and 250 millilitres.

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Lion Dancing New Year Children's Gift Box

Lion Dancing New Year

Lion Dancing New Year is a children's gift box created to teach traditional Chinese New Year culture through play. The outer box carries a modern lion dance illustration and can be unfolded into a lion head that children wear as a mask. Inside are learning and play items, including a dragon kaleidoscope, door god stickers, habit-forming cards, auspicious calligraphy, a red envelope and hanging tangerine decorations. The box is made of paper with printing and profiled cutting, so the packaging is reused as part of the product itself.

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Daqu Wine Packaging Design

Daqu

Daqu is a packaging design created for a wine bottle. The packaging is made of corn stalk pulp, an environmentally friendly material that dissolves quickly. Pulp molding forms a single layer structure with raised contour lines that suggest mountains. The contour shape refers to the natural brewing environment of Luzhou, where three rivers meet. The white pulp surface and the simple visual style give the product a clear and distinct identity. The main challenge was the accurate design of the mold pattern, so that the shaped pulp could be released cleanly.

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