Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Wu Xing Package

Wu Xing

The series of work Wu Xing use animals as a interpretation and categorize as five elements according to their characteristics. Among them, to emphasize the cycle of symbiosis in Wu Xing, designers added the sunrise and the sunset in each illustration, representing the beginning and the end of the day. The painting box is the main structure development, showing a sense of hardcover and classic. From the book-shaped box to the unfolding to the packaging structure that independently becomes the display rack. In this special package structure, each card can be fully displayed.

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Iguana Energy Drink Packaging

Iguana

Iguana is a packaging design for an energy drink sold in aluminum cans. The can surface imitates the skin of an iguana, with a scale texture and scratch marks that suggest strength and energy. Each flavor is identified by a different skin color. The original flavor uses green, the tropical fruit flavor uses orange and gold, and the red berries flavor uses red. The typography follows the form of the scratches, and the black and white contrast keeps the name clear. The design is printed on aluminum, which is then shaped into a can.

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Zaku inc. Corporate Identity

Zaku inc.

This symbol has two meanings. It is the company name and the company slogan. It consists of typography of Japanese kanji characters, which read zaku in the company name. The kanji also contains the meaning of to create. The silhouette of Good's hand is formed using this character, which means to create. In this way, the company's slogan of Creating Good is expressed in a single mark. The symbol mark expresses the company's commitment to creating Good in the world through creative measures.

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Animal Deadee Stamp Illustration

Animal Deadee

There are many animal themed stamps in China, but this is the first time that stamps have been dedicated to rare animals endemic to Yunnan. The 2021 International Biodiversity Conservation Summit was held in Yunnan, China. This design intends to use this set of stamps to spread the Chinese government's concept of environmental protection, calling on the world to care for the earth's home.

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Toji Candle Boxes

Toji

Toji is a packaging box developed for candles. An arc cut on the front of the box increases the visible area of the illustration inside, so part of the story is previewed before the box is opened. The box is made from 1000 gram cardboard with a frosted finish, a raised process on the top and gold stamping on the interior illustration. The main colors are low saturation blue, pink, yellow and orange-brown, chosen according to the different stories. The box opens from the top, and the candle is placed in the lower part. Each box measures 100 by 100 by 120 millimeters.

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Wuliang Image Liquor Packaging

Wuliang Image

Wuliang Image is a liquor packaging design created for a Chinese Baijiu brand. The bottle shape is inspired by the Moon bottle of the Ming Dynasty, and the round body suggests the full moon and the idea of reunion. Curved lines and water wave stripes wrap the bottle like silk. The glass body is sandblasted and carries an embossed rose gold logo, while the bottle top uses a matte metal electroplating process. The box is made of frosted gold acrylic with relief metal and hot stamping. The translucent ground texture supports a stable and comfortable grip.

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